NOW: DHA 500mg 90 Softgels

DHA 500mg - 90 Softgels



by   NOW FOODS
*MSRP:
$33.99
Our Price:
$19.72
Buy: at $19.72
(3 for $ 19.71ea. = $ 59.13 ) 42% OFF MSRP
UPC: 733739016126
# N1612

NOW Foods DHA-500 Molecularly Distilled Enteric Coated Softgels

NOW DHA-500 is a concentrated omega-3 fish oil supplement that delivers 500 mg of Docosahexaenoic Acid (DHA) and 250 mg of Eicosapentaenoic Acid (EPA) in each single softgel. This formula gives your body twice as much DHA as standard fish oil to actively support brain cell communication, eye health, and a strong cardiovascular system. Thanks to a specialized enteric coating, each softgel safely travels past your stomach acid to dissolve directly in your small intestine, giving you smooth digestion with zero fishy aftertaste or uncomfortable burps.

Quick Specs Snapshot

  • ✓ Active Form & Potency: 500 mg DHA and 250 mg EPA per single softgel (1,000 mg total fish oil concentrate as ethyl esters).
  • ✓ Primary Cellular Target: Brain neuron membranes, retinal eye tissues, and cardiovascular blood vessel walls.
  • ✓ Supply & Value Math: 90 softgels provide a full 90-day (3-month) supply at 1 softgel daily, saving you money compared to low-dose brands that require 3 to 4 pills per day.
  • ✓ Formulation Purity: Molecularly distilled from wild-caught anchovies, sardines, and tuna; packaged in BSE-free bovine gelatin; non-GMO; free of gluten, wheat, milk, eggs, and soy.

Buyer's Guide & Form Comparison

Why the Form Matters

Many cheap drugstore fish oils give you weak doses (often only 120 mg of DHA) and dissolve right inside your stomach, which leads to bad-tasting fish burps and heartburn. NOW DHA-500 uses molecularly distilled fish oil protected by a plant-friendly enteric coating. This coating stays closed in stomach acid and only opens when it reaches the neutral pH of your small intestine, where omega-3 fatty acids are naturally absorbed into your bloodstream [1].

Is This Formula Right for You?

Ideal For Shoppers Who:

  • ✓ Want targeted brain, focus, memory, and eye support with a high 2-to-1 ratio of DHA to EPA.
  • ✓ Have a sensitive stomach, experience acid reflux, or dislike the fishy burps of ordinary oils.
  • ✓ Want the ease of taking just 1 softgel per day rather than swallowing handfuls of large pills.

Consider Another Option If:

  • ✗ You have an allergy to fish (this product contains anchovies, sardines, and tuna).
  • ✗ You follow a strict vegan or vegetarian diet (a plant-based algae DHA supplement would be a better fit).
  • ✗ You cannot swallow softgels and require a flavored liquid oil instead.

Every order is backed by VitaNet®, LLC's unconditional 100% money-back guarantee (we even pay your return shipping, even on opened bottles), so you can experience the digestive comfort and purity risk-free[cite: 1]!

How DHA-500 Works in Your Body

Think of your brain cells like tiny houses. The walls of these houses are made of fats called cell membranes. Docosahexaenoic Acid (DHA, chemically known as 22:6 n-3) is the most abundant structural omega-3 fat in your brain and the retina of your eyes [2]. When you feed your body enough DHA, these cell walls stay flexible, soft, and fluid.

This fluidity is important because it allows nerve cells to send electrical signals back and forth quickly, supporting focus, clear thinking, and recall [3]. DHA is also incorporated into the rhodopsin proteins in your eyes, which helps your retina process light smoothly [3].

At the same time, DHA and Eicosapentaenoic Acid (EPA, 20:5 n-3) act as parent molecules for natural protective compounds called resolvins and protectins [2]. These compounds help maintain calm, balanced cellular environments in your blood vessels and tissues, protecting them from everyday oxidative stress and supporting healthy blood flow [2], [4].

Dosing, Timing & Daily Routine

Optimal Timing & Meal Pairing

Always take your 1 softgel with a meal that contains healthy dietary fats, such as eggs, yogurt, nuts, avocado, or olive oil [1]. Because this oil is in concentrated ethyl ester form, your body requires food fats to trigger the release of bile salts and pancreatic enzymes (lipase). These enzymes break the oil down into tiny absorbable droplets called micelles, allowing your intestinal lining to absorb up to 3 times more omega-3s compared to taking it on an empty stomach [1], [4].

Daily Schedule & Comfort

Take 1 softgel daily with your largest meal of the day (breakfast, lunch, or dinner). Because of the protective enteric coating, the capsule will not break down in your upper stomach, meaning you do not have to worry about unpleasant reflux if you take it with dinner in the evening.

Smart Synergies & Spacing Rules

  • ✓ Helpful Pairs: Works well when taken alongside fat-soluble vitamins like Vitamin D3, Vitamin K2, CoQ10, or eye carotenoids such as lutein and zeaxanthin.
  • ✗ Spacing Rules: Keep this softgel at least 2 hours away from fat-blocking diet fibers (such as chitosan or glucomannan) or activated charcoal, which can trap the omega-3 fats and prevent them from being absorbed.

Timeline of Expectations

  • Week 1: Smooth digestion with no fishy repeats or aftertaste as fresh fatty acids enter your bloodstream [1].
  • Weeks 3–4: Omega-3 concentrations build steadily inside your red blood cells and circulatory pathways [2].
  • Months 2–3+: Long-term tissue saturation. Brain cell membranes, eyes, and heart tissues maintain high, steady levels of DHA for daily cellular support [2], [3].

Capsule Quality, Sensory Profile & Lab Testing

Delivery Format & Swallowability

NOW DHA-500 is delivered in an oval-shaped, smooth softgel. Its slick outer surface slides down easily with a glass of water, making it simple to take even for people who usually find large supplement pills difficult to swallow.

Natural Aroma, Taste & Color

Because each softgel is enteric coated, you will notice virtually zero fishy smell when opening the bottle. The softgels show a clear, golden amber color. Since the fish oil comes from wild-caught ocean fish, slight natural color differences can happen from bottle to bottle and are completely normal.

Other Ingredients Demystified

  • Bovine Gelatin (BSE-free): The natural protein that forms the softgel shell; certified free of Bovine Spongiform Encephalopathy.
  • Glycerin & Water: Plant-derived humectants that keep the capsule flexible so it will not crack or leak.
  • Enteric Coating (Pharmaceutical Glaze, Ethyl Alcohol, Ammonium Hydroxide, Glycerin, Sunflower Lecithin, Medium Chain Triglycerides): A gentle protective layer that guards the softgel from breaking down in stomach acid (pH < 3.0), allowing it to release comfortably in your small intestine.
  • d-alpha Tocopherol (from sunflower): Natural Vitamin E added directly into the oil to act as an antioxidant shield, stopping oxygen (O2) from oxidizing the delicate fatty acids.

NOW Brand Lab Testing & Contaminant Standards

Cheap supermarket fish oils often sit in warm warehouses and can contain hidden oxidation or industrial pollutants. In contrast, NOW Foods tests every single ingredient in their state-of-the-art, ISO/IEC 17025 accredited in-house laboratories, running tens of thousands of tests each month.

Every batch of NOW fish oil is molecularly distilled and checked with Inductively Coupled Plasma Mass Spectrometry (ICP-MS) to ensure toxic heavy metals—including mercury, lead, cadmium, and arsenic—are undetectable or well below strict international safety limits. High-resolution gas chromatography testing also verifies that polychlorinated biphenyls (PCBs) and dioxins are safely eliminated. Each lot is tested for peroxide values to guarantee the oil is fresh, clean, and never rancid, meeting or exceeding Global Organization for EPA and DHA Omega-3 (GOED) standards.

Storage & Bottle Stability

Keep your bottle tightly closed in a cool, dry place after opening. Avoid humid bathrooms and hot windowsills. This bottle is made from 100% post-consumer recycled (PCR) resin, reducing plastic waste while keeping your softgels safe from moisture and light.

Supplement Facts & Quality Verification

Supplement Facts

Serving Size: 1 Softgel

Servings Per Container: 90

Description Amount per Serving % Daily Value
Calories 10
Total Fat 1 g 1%**
Fish Oil Concentrate 1 g (1,000 mg) †
Docosahexaenoic Acid (DHA)*** as ethyl esters 500 mg †
Eicosapentaenoic Acid (EPA)*** as ethyl esters 250 mg †

** Percent Daily Values are based on a 2,000 calorie diet.

*** as ethyl esters.

† Daily Value not established.

Other Ingredients: Softgel Capsule [bovine gelatin (BSE-free), glycerin, enteric coating (pharmaceutical glaze, ethyl alcohol, ammonium hydroxide, glycerin, sunflower lecithin, medium chain triglycerides), water] and d-alpha Tocopherol (from sunflower).

Contains: Fish (anchovies, sardines, tuna).

Not manufactured with yeast, wheat, gluten, soy, milk, egg, shellfish, tree nut, or sesame ingredients. Produced in a GMP facility that processes other ingredients containing these allergens. Fish oil is product of Peru, Morocco, China, Mauritius. Packaged and quality tested in the USA.

Curator's Quality Note

Founded in 1995, VitaNet®, LLC brings over 31 years of direct experience in supplement curation and nutritional biochemistry[cite: 1]. We partner directly with reputable manufacturers like NOW Foods to ensure that every bottle we ship is authentic, stored in climate-controlled conditions, and backed by verifiable third-party testing standards[cite: 1].

Scientific Content Review: Formulated and reviewed by the VitaNet® Nutritional Science Team.
*These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure, or prevent any disease. Caution: For adults only. Consult physician if pregnant/nursing, taking medication, or have a medical condition. Keep out of reach of children.

Scientific References

  1. Lawson, L. D., & Hughes, B. G. (1988). Human absorption of fish oil fatty acids as triacylglycerols, free acids, or ethyl esters. Biochemical and Biophysical Research Communications, 152(1), 328-335.
  2. Calder, P. C. (2018). Very long-chain n-3 fatty acids and human health: fact, fiction and the future. Proceedings of the Nutrition Society, 77(1), 52-72.
  3. Bradbury, J. (2011). Docosahexaenoic Acid (DHA): An Ancient Nutrient for the Modern Human Brain. Nutrients, 3(5), 529-554.
  4. Schuchardt, J. P., & Hahn, A. (2013). Bioavailability of long-chain omega-3 fatty acids. Prostaglandins, Leukotrienes and Essential Fatty Acids, 89(1), 1-8.

Frequently Asked Questions About NOW DHA-500

Does the enteric coating really stop fish burps?

Yes. Standard fish oil pills break open in the warm acid of your stomach, releasing fishy gases that float back up into your throat. NOW DHA-500 has a special plant-friendly enteric coating that resists stomach acid. It stays tightly closed until it passes into your small intestine, preventing reflux and fish burps completely.

Why does this formula have twice as much DHA as EPA (500 mg vs 250 mg)?

Most basic fish oils provide more EPA than DHA. However, DHA is the main structural fat your brain, nerves, and retina use to build cell walls. This 2-to-1 ratio is specifically designed for people seeking focused support for brain performance, memory recall, eye comfort, and cognitive longevity.

Will taking this softgel break an intermittent fast?

Yes. Each softgel contains 10 calories and 1 gram of healthy fat. Consuming calories and dietary fats triggers digestive signaling, which breaks a strict water fast. To get the best absorption, we recommend taking your softgel with your first meal when your eating window opens.

Why should I take this with a meal instead of on an empty stomach?

Because this purified fish oil is concentrated into ethyl esters, your digestive system requires dietary fats in your stomach to release digestive enzymes (lipase) and bile. These enzymes break the oil down into microscopic droplets for your intestines to absorb. Taking it with a meal ensures your body absorbs maximum omega-3s.

Can I cut open or chew the softgel capsule?

No, you should always swallow the softgel whole with water. If you puncture or chew the capsule, you will break the enteric coating. This causes the oil to release early inside your stomach, which cancels out the anti-burp benefits and may cause a fishy aftertaste.

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