- *MSRP:
$9.99- Our Price:
- $7.00
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- UPC: 733739076830
- # N7683
NOW Solutions Pure Coconut Oil (100% Natural Conditioning Moisturizer) – 7 fl. oz.
NOW Solutions Pure Coconut Oil (Item #7683) is an all-natural, expeller-pressed botanical oil designed to restore severe skin dryness, calm a flaky scalp, and protect hair fibers from daily damage. Unlike synthetic lotions diluted with water, alcohol, or artificial waxes, this formula contains only one pure ingredient: mechanically extracted coconut fruit oil that has been naturally deodorized without chemical solvents.
At room temperatures above 76°F (24°C), this oil melts into a clear, silky liquid that absorbs smoothly. In cooler temperatures, it sets into a firm, creamy balm that melts instantly upon contact with your fingertips.
✓ Intensive Moisture Lock: Forms an all-natural lipid barrier that reduces moisture evaporation and smooths rough, peeling skin.
✓ Deep Hair Fiber Defense: Penetrates the inner hair shaft to cut washing-related protein loss and tame unruly frizz.
✓ 100% Pure & Hexane-Free: Mechanically extracted and gently steam-deodorized; zero chemical solvents, parabens, or artificial dyes.
✓ Multi-Use Versatility: Serves as an everyday body moisturizer, deep conditioning hair mask, makeup cleanser, or soothing cuticle balm.
✓ Cruelty-Free & Vegan: Non-GMO verified and never tested on animals.
How It Works: The Science of Medium-Chain Fatty Acids
Coconut oil’s restorative properties stem from its unique fatty acid profile. While most plant seed oils consist of large, bulky, polyunsaturated fats, coconut oil is composed of roughly 90% saturated fats, dominated by medium-chain triglycerides (MCTs) like lauric acid (C12:0), myristic acid, and caprylic acid. These compact lipids interact directly with skin and hair biology:
1. Repairing the Skin Barrier and Locking in Hydration
When skin feels dry, rough, or tight (xerosis), microscopic gaps have opened between outer skin cells, allowing internal moisture to escape via Transepidermal Water Loss (TEWL). Lauric acid matches the lipid structure between skin cells, filling surface micro-fissures and creating a breathable moisture shield.
Clinical Reference: In a double-blind, randomized controlled trial published in the peer-reviewed journal Dermatitis, researchers demonstrated that topical extra virgin coconut oil significantly improved skin surface lipid levels and hydration in patients with mild-to-moderate xerosis, performing as effectively and safely as standard mineral oil without negative side effects (Agero & Verallo-Rowell, 2004, PMID: 15724344). Further clinical trials confirmed that virgin coconut oil significantly lowered transepidermal water loss and enhanced skin capacitance in dry skin conditions (Evangelista et al., International Journal of Dermatology, 2014, PMID: 24320105).
2. Cortex-Deep Hair Protection
Most commercial hair oils (such as mineral oil or silicone drops) only sit on the outer surface (the cuticle). Coconut oil's lauric acid has a linear molecular chain and a low molecular weight, allowing it to penetrate past the cuticle directly into the internal hair cortex.
Clinical Reference: Landmark research published in the Journal of Cosmetic Science evaluated the impact of various cosmetic oils on hair damage. Coconut oil was the only oil tested that significantly reduced protein loss for both undamaged and chemically treated or heat-damaged hair when used as a pre-wash or post-wash treatment (Rele & Mohile, 2003, PMID: 12715094).
3. Natural Cutaneous Defense
Lauric acid naturally breaks down on the skin into monolaurin, a compound known for neutralizing troublesome microbes such as Staphylococcus aureus that thrive on compromised, dry skin.
Clinical Reference: A clinical study in Dermatitis reported that virgin coconut oil reduced S. aureus colonization by 95% in individuals with irritated, atopic skin, compared to just 50% for olive oil, reinforcing the skin's natural physical defenses (Verallo-Rowell et al., 2008, PMID: 19134433).
Product Specifications & Complete Ingredients
NOW Solutions maintains full ingredient transparency. This jar contains pure coconut oil free from unlisted carriers, chemical stabilizers, or synthetic fragrances.
| Product Name | NOW Solutions Pure Coconut Oil (Item #7683) |
| UPC Code | 733739076830 |
| Net Volume | 7 fl. oz. (207 mL) |
| Complete Ingredients | Cocos Nucifera (Coconut) Oil (100% Pure). |
| Processing Method | Mechanical expeller extraction of coconut fruit, naturally deodorized. No chemical solvents used. |
| Physical Appearance | Solid creamy white balm below 76°F (24°C); melts into a clear, lightweight liquid above 76°F. |
| Free-From Attributes | Hexane-Free, Paraben-Free, Sulfate-Free, Phthalate-Free, Gluten-Free, Vegan, Non-GMO, Cruelty-Free. |
Packaged in a recyclable, BPA-free wide-mouth tub for convenient scooping when solid or pouring when liquefied. Manufactured in the USA with globally sourced raw coconuts.
NOW Brand Purity Standards & In-House Laboratory Testing
Many cosmetic carrier oils sold online are vulnerable to rancidity, chemical pesticide residues, or dilution with cheap vegetable oils. NOW Foods counters this with comprehensive analytical quality control, conducting over 19,000 internal tests monthly across its state-of-the-art facilities.
✓ ISO/IEC 17025 Accredited Laboratories: NOW’s dedicated testing facility maintains ISO/IEC 17025 accreditation, ensuring that testing methods meet stringent international standards for analytical accuracy and operational precision.
✓ Gas Chromatography (GC) Fatty Acid Profiling: Every lot of coconut oil is fingerprinted using Gas Chromatography. Chemists verify the signature ratios of lauric, myristic, and palmitic acids against established reference standards, detecting synthetic adulterants, low-grade filler oils, or heat degradation.
✓ ICP-MS Heavy Metal Screening: Using Inductively Coupled Plasma-Mass Spectrometry (ICP-MS), raw materials are screened for trace elemental heavy metals—including lead, arsenic, cadmium, and mercury—down to parts-per-billion (ppb) detection thresholds.
✓ GC-MS/MS & LC-MS/MS Residual Solvent and Pesticide Screens: High-resolution mass spectrometry verifies that raw coconuts were not treated with harmful agricultural pesticides and guarantees that the mechanical extraction process left zero residual petrochemical solvents (such as hexane).
✓ Microbiological Purity: Every batch is screened for yeast, mold, and total plate count, ensuring the finished oil is free from pathogenic contamination before leaving the facility.
Usage Directions, Precautions & Skin Types
Recommended Application
- Body Moisturizer: Scoop a small nickel-sized portion and warm it between your palms. Smooth over arms, legs, elbows, and knees immediately after a bath or shower while skin is slightly damp to trap moisture.
- Pre-Wash Hair Conditioning: Melt 1 to 2 tablespoons of oil between your hands. Work through dry hair from mid-lengths to ends 30 to 60 minutes prior to shampooing. Wash thoroughly with your favorite shampoo to rinse clean.
- Scalp Care: Part dry hair and gently massage a small amount into a tight, flaky scalp. Let sit for 20 minutes before shampooing.
- Cuticle & Foot Balm: Rub a pea-sized amount directly into dry nail beds or apply generously to cracked heels before putting on cotton socks overnight.
Melting and Softening Instructions
Coconut oil naturally hardens in cool rooms and melts into liquid at warm temperatures. This transition is purely physical and does not harm product potency or shelf life:
- Warm Water Bath (Preferred): Place the closed container in a bowl of warm water for 15 to 20 minutes to liquefy.
- Microwave (Emergency): Remove the metal/plastic cap completely. Heat on low setting for 5 to 10 seconds. Check temperature carefully before handling to prevent burns.
Important Skin Type Considerations & Precautions
- Comedogenic Rating Notice: Coconut oil rates high on the comedogenic scale (4 out of 5). While it is exceptional for body xerosis and dry limbs, individuals with oily, acne-prone facial skin should avoid applying pure coconut oil directly to facial pores, as it can trap sebum and trigger blackheads or breakouts.
- Fine or Low-Porosity Hair: Applying heavy amounts of coconut oil to fine hair strands can cause hair to appear weighed down or stringy. Start with a pea-sized amount focused strictly on damaged ends.
- Patch Testing: For external personal care use only. If you have known allergies to tree nuts or coconuts, perform a 24-hour skin patch test on your inner forearm before broad application. Avoid direct contact with eyes.
Why Buy NOW Solutions from VitaNet®?
When shopping for natural personal care products, where you buy matters just as much as what you buy. Third-party marketplace platforms often feature unverified resellers storing delicate botanical oils in uncontrolled warehouses, causing oxidation, melting, and breakdown.
✓ Family-Owned Independent Specialist Since 1995: VitaNet® has served wellness customers online for over 31 years from our physical headquarters in Hartville, Ohio[cite: 1].
✓ Direct Authorized Sourcing: Every jar of NOW Solutions Coconut Oil comes through direct authorized distributor channels, ensuring authentic product dating, climate-controlled storage, and fresh inventory[cite: 1].
✓ Unconditional 100% Money-Back Guarantee: We stand behind everything we carry. If you are not fully satisfied, we refund your purchase and even cover the return shipping costs—even on opened items[cite: 1].
✓ BBB A+ Accredited Service: Dedicated, real human customer support available by phone at (330) 877-8786[cite: 1].
✓ Everyday Discount Value: Access deep volume discounts on over 16,000 vitamins, herbs, and natural beauty essentials without marketplace markups[cite: 1].